Hi Petr, can you tell us how you decided on the name bemboka?
We first sourced our fine Merino Wool from the South Coast of New South Wales near a small village called Bemboka. The bemboka name is unique and references both our Australian heritage and the wool-growing region.
What are three words do you think best describe bemboka?
Luxury, quality and sophistication.
How long have you been in your current showroom?
We have been in our current showroom for seven years. We designed and renovated it to complement the neutral palette of our products. Simple yet sophisticated. We opened up the space so we can interact with each other and our clients as a unified team.
Can you tell us a little bit about your philosophy around the colours you choose to incorporate into the collections?
Our colour palette has to reflect sophistication and our colours are always timeless due to the longevity of the products. Clients utilise them for many years and our products must work back in with the ever-changing colour trends of accessories in seasonal accent colours.
How often do you introduce newness into your ranges? Is it a similar cycle to fashion where something new is constantly being created?
Yes, we have to constantly reinvent ourselves, every season we add some new styles and colours and sometimes new product lines. But we always keep the core range the same, a few of our signature items look almost identical to what they looked like 18 years ago.